Kirk Moir

CEO & Co-Founder

Crush Dynamics

Kirk Moir is the CEO and co-founder of Crush Dynamics, a Canadian agritech company pioneering the upcycling of agricultural side streams into sustainable, high-performance food ingredients. With more than 25 years of experience building and scaling technology companies, Kirk has led ventures recognized among North America’s fastest-growing innovators and has a strong track record in commercialization, product strategy, and business growth.

Under Kirk’s leadership, Crush Dynamics has developed patented fermentation technologies that transform grape pomace and other tannin-rich agricultural by-products into multifunctional ingredients that help food manufacturers reduce sugar and sodium, improve taste and texture, and extend shelf life. The company has earned international recognition, including placement on the FoodTech 500 and selection for the Plug and Play Food innovation accelerator.

Before founding Crush Dynamics, Kirk co-founded and led several successful technology companies, including Locality Systems and In Motion Technology, which was acquired by Sierra Wireless. He holds a Bachelor of Engineering degree from the University of Manitoba and combines deep technical expertise with a passion for sustainability, innovation, and the future of food.

Speaking: